Female Hip-hop Star Heats Things Up In Risqué Photoshoot

“Anaconda” star Nicki Minaj showcased how well “sex” sells after reportedly increasing sales of Crocs footwear by over 4,900 percent on Tuesday after sharing a photo on Instagram showcasing the star wearing nothing more than a “hot pink bedazzled pair of Crocs.”

“The Anaconda star had intended the image to be a teaser for an upcoming project, as she shared it on her social media pages alongside the cryptic caption ‘Friday,’” reported WENN, adding, “But what Nicki perhaps hadn’t predicted was that the picture – which featured her wearing a hot pink bedazzled pair of Crocs and using fluffy cushions to otherwise protect her modesty – would lead to a massive spike in sales for the footwear company.”

F R I D A Y 🤞🏽 pic.twitter.com/jsSVSYlUIX

— Mrs. Petty (@NICKIMINAJ) May 10, 2021

After the star shared the image over social media, the influx of new customers to the Croc website crashed the site as fans rushed to buy their very own pair of “Nicki Minaj Crocs.”

“Nicki Minaj has crashed the official crocs website after her comeback photo,” tweeted a Nicki Minaj fan page.

Nicki Minaj has crashed the official crocs website after her comeback photo. pic.twitter.com/f6rHPbOKiC

— 🦄 (@HARDWHlTE) May 10, 2021

“It’s unclear whether the pic is a hint that Minaj will be collaborating with Crocs, following in the footsteps of Post Malone, Justin Bieber, and Bad Bunny — all of whom have had wildly successful launches with the footwear company in the past year,” noted Page Six.

Crocs rose in popularity during the COVID-19 pandemic, with The Wall Street Journal reporting, “The foam plastic footwear, known for being easy on the feet if less so on the eyes, is one of the few major retail brands to navigate the COVID-19 era successfully. For some, Crocs are the perfect shoes to wear when no one can see you wear them. For others, a pair of the colorful clogs is a fashion statement.”

The Wall Street Journal added, “Crocs was the only footwear brand among the top 30 tracked by researchers at NPD Group to record sales growth in March, a 14% increase compared with the same month in 2019.”